As a New York City brand, we see as many cultures as we do hair textures. It shapes how we make products. Whether it’s a vintage vibe, a timeless look, or modern trends we make haircare for people to create identity and style. Performance-driven, our products offer solutions for every hair type, texture, and need.
As a New York City brand, we see as many cultures as we do hair textures. It shapes how we make products. Whether it’s a vintage vibe, a timeless look, or modern trends we make haircare for people to create identity and style. Performance-driven, our products offer solutions for every hair type, texture, and need.
Bold streets. Bright signs. A modern cut with rebellious texture. Shot in Chinatown, this ICONS story captures raw energy, lived-in shape, and effortless edge.
Bold streets. Bright signs. A modern cut with rebellious texture. Shot in Chinatown, this ICONS story captures raw energy, lived-in shape, and effortless edge.
An all-in-one dryer and styling blowdry brush for bombshell body, shape, and texture.
An all-in-one dryer and styling blowdry brush for bombshell body, shape, and texture.